Presented by The Academy of Archivists

This month, we’re getting back to life - back to reality. Come mix with our panel of top creatives who draw inspiration and ideas from the real world, using it as fodder for a unique online presence. Join us for a discussion on the evolution of traditional art and media in the digital age.

We’ll also be getting in touch with our inner child, so come ready for some DIY fun.

SPEAKERS
Claire Cottrell & Alison Williams, Co-Founders - The Academy of Archivists

Vanessa De Vargas, Owner/Designer - Turquoise

Maria Haedike, Artist - Creative Thursday

Christina De La Cruz, Art Director

Jessica Sanders, Director - Altina Films, Nonfiction

MODERATOR
Kim Hoang, Senior Art Director, Weber Shandwick

November 11, 2009 / 7-10 PM

caviar
900 Pacific Ave., Venice, CA 90291 Map
www.SheSaysUS.org

PARKING: Street oarking is available east of caviar om Main Street or Abbot Kinney.

This event is free to women who are involved with or interested in digital marketing and advertising. To RSVP for this FREE event, click here.

Note: Space is limited.

“More than 70,000 advertising professionals have lost their jobs in this “Great Recession.” Lemonade is about what happens when people who were once paid to be creative in advertising are forced to be creative with their own lives.”

For more information and updates on the film’s release, visit their website.

(left to right) Marisa Wasser, Kat Egan, Tara Settembre, Erika Levy, Kim Hoang, Rebecca Orlov

This past Thursday, Wiredrive hosted the August SheSays LA event, featuring a roundtable discussion, The Digital Diet: You Are What You Tweet. A remarkable panel of digital divas came out to share insights and tips on how to manage and balance our digital lives as the line between work and play continues to blur. Over 50 professional women attended the event, which concluded with a networking session following the discussion.

Our panel included:
Kim Hoang, Senior Art Director, Weber Shandwick; Director, SheSays LA (Moderator)
Erika Levy, VP, Sales & Marketing, Wiredrive
Kat Egan, Co-Founder/CEO, Exopolis
Marisa Wasser, Senior Producer, Deutsch; Blogger, Hey You Listen Up
Tara Settembre, Account Supervisor, Weber Shandwick; Blogger, When Tara Met Blog
Rebecca Orlov, Blogger, Blog Out Loud; Freelance New Media Producer

Our grand prize was donated by renowned photographer Bonnie Schiffman who also loaned us pieces featuring notable female figures from her collection for the evening’s event. She has shot hundreds of celebrities for Rolling Stone and she offered to print and sign an 11 x 14 photo of the winner’s choice.

Special thanks to The Ultimate Beauty Companies for providing all attendees with samples of N.4 hair products. N.4 High Performance Hair Care is 100% vegan, gluten-free, sulfate-free and paraben-free. Find these fabulous, high-end products in the following locations:

Mark Slicker Salon (Westwood)
Fred Segal
Argyle Salon and Spa at Sunset Towers
dearinger

More photos from the evening’s event can be found here. Video recap of the evening’s discussion will be posted soon, so stay tuned. In the meantime, you can keep in touch with SheSays online:

Facebook: Join the SheSays Global Group
Facebook: Join the SheSays LA Group
Facebook: Become a SheSays LA Fan
Twitter: Follow SheSays

UPDATE: Watch the video recap of the evening’s event

As the line between our online personal and professional lives are blurring (and the amount of information we ingest increases) striking a balance between the two is becoming a greater challenge.

Join us for a round table exploration of blogs, tweets and social networking sites with digital divas from PR and advertising. We’ll seek a deeper understanding and share strategies for making our own statements.

Our speakers include:
Kim Hoang, Senior Art Director, Weber Shandwick; SheSays LA Director (Moderator)
Erika Levy, VP, Sales & Marketing, Wiredrive
Kat Egan, Co-Founder/CEO, Exopolis
Marisa Wasser, Senior Producer, Deutsch; Blogger, Hey You Listen Up
Tara Settembre, Account Supervisor, Weber Shandwick; Blogger, When Tara Met Blog
Rebecca Orlov, Blogger, Blog Out Loud; Freelance New Media Producer

August 20, 2009 / 7-9:30 PM (Panel), 9:30-10:30 (Networking)
Wiredrive
4216 3/4 Glencoe Ave., Marina Del Rey, CA 90292 Map
www.SheSaysUS.org

PARKING: Free parking is available in the front or back of the Wiredrive Studio. There is a giant parking lot for Ground Zero, Logan and several other buildings. You can enter that parking lot and park to the far left against the back wall. Wiredrive’s rear entrance has a white fence and will be well marked. You can also park in the front of the building, which you can enter through a narrow driveway just on the other side of the Ground Zero parking lot entrance.

This event is free to women who are involved with or interested in digital marketing and advertising. To RSVP for this FREE event, click here.

Note: Space is limited. Please RSVP by August 17.

Toronto-based street artist Posterchild takes your grandma’s favorite hobby and brings it to the people by way of empty flyer boxes. It’s a nice way of making the city a bit brighter by adding some color and life to already lifeless, neglected publication dispensers.

See more pics here.

You’re committed to a cause & want to help make this world a better place. So how do you grow support and get others to join you? Interactive technologies are making it easier than ever for businesses and individuals to connect with the causes and organizations they believe in. Join our knowledgeable panel as they discuss how to spread the word and activate legions of do-gooders.

Our speakers include:

Wendy Cohen
Manager, Community and Alliances - Digital, Participant Media

Sarah Ingersoll
Director of Development and Strategy, Meaningful Media

Olivia Kuhn-Lloyd
Founder, Cause+Capitalism and Marketing and Business Development, Intent.com

Renee Miller
President/Creative Director, The Miller Group Advertising, Inc.

SheSays LA: Care for Your Cause
June 25, 2009 / 7-9:30 PM
The Miller Group Advertising
1516 S. Bundy Drive, Suite 200
Los Angeles, CA 90025
Map
www.SheSaysUS.org

This event is free to women who are involved with or interested in digital marketing and advertising. To RSVP for this FREE event, click here.

Note: Space is limited. Please RSVP by June 24.

***UPDATE: Be sure to stay ’til the end for a chance to win a fantastic grand prize provided by leading  cosmetics company, La Bella Donna.

June 6th is an important date because

a.) it’s my birthday and
b.) it’s international Drawing Day!

Little did I know that my life-long subconscious tendency to doodle all over my notebooks/shoes/everything would someday lead me to my design destiny. Now here’s a day to pay homage to the sketchmaster in us all. The name of the day pretty much sums it up — drop everything and draw for the sake of drawing. 

Not only should you draw, you should share it with the world, via numerous online communities such as DeviantArt, Facebook (with Pencake), and YouTube to name a few. Visit drawingday.org for more ways to share.

Feel free to draw me a birthday present!

Above: (l-r) Maria Pacheco, Stephanie Huynh and Tameka Kee

On Thursday April 30, 2009 the IPG Emerging Media Lab hosted the latest SheSays LA event, Ms. Gamer, on women and gaming. Attendees were able to test their skills on the Wii and then settled in to hear our expert panel share their various experiences on the state of the industry and and how they first got into the game.

Maria Pacheco, of MoboGift and formerly of Vivendi Games Mobile, shared how she successfully marketed the mobile gamer, Surviving High School, and engaged users by utilizing viral tactics, including contests, quizes and Facebook widgets.

Stephanie Huynh from Denuo talked about the changing market of gaming–with tweens and teens now generally playing the same games, the lines between hardcore (typically male) and casual (female) gamers will begin to blur as audiences mature into future.

Finally, Tameka Kee from ContentNext Media presented perspectives on life and careers in the gaming industry. She shared advice from four female industry leaders on how women can enter and advance in fields related to gaming in the marketing, media and development arenas.

During the Q&A session, our panelists discussed trends in gaming and shared their personal stories on how they got into the industry and provided their own tips for the women who’d like do the same.

The fun-filled evening, sponsored by Weber Shandwick, ended with a raffle with great prizes provided by Namco Bandai. Stay tuned for details on the the next SheSays LA event, on Cause Marketing. If you’re a woman in digital marketing and advertising and would like to get more involved in SheSays LA, please contact Kim Hoang.

Moving out and being on my own for the first time in my life has been fun and exciting. Except for the bills.

If you’re like me, I’d rather scrub the toilet than figure out my monthly budget on food, gas, etc. Thank goodness for an online application that does it all for me…in great style no less! Mint.com connects to your bank account and catagorizes your monthly expenses so you can see at a glance how much you’re on track with your spending (or in my case…uh, over budget in the ’shopping’ category).

Also check out their blog for interesting financial advice and how-to articles. Happy saving/spending!

TinEye is the first image search engine on the web to use image identification technology rather than keywords, metadata or watermarks. You can submit an image to TinEye to find out where it came from, how it is being used, if modified versions of the image exist, or to find higher resolution versions.

Although some searches are still hit-or-miss, the idea of this as a research tool is pretty cool. Keep on eye on this one!