ID8 Blog » Outside the Box http://viscomla.com/blog observations + insights + reflections on the advertising and media world around us - from a creative perspective Fri, 20 May 2011 22:41:04 +0000 en hourly 1 http://wordpress.org/?v=3.0 When Typography Meets Fashion http://viscomla.com/blog/2010/11/04/when-typography-meets-fashion/ http://viscomla.com/blog/2010/11/04/when-typography-meets-fashion/#comments Thu, 04 Nov 2010 15:00:24 +0000 Tommy Lei http://viscomla.com/blog/?p=1342 courier tshirt designed by masa-ka

Courier had never looked so sexy.

A recent collaboration between Masashi Kawamura (Masa-ka) and Itaru Yonenaga produced these t-shirts that give new meaning and perspective to the way we view typography. Inspired by the distinct personality of each typeface, from Courier to Helvetica, Masa-ka’s t-shirts are conceptually unique yet effortlessly casual.

]]> http://viscomla.com/blog/2010/11/04/when-typography-meets-fashion/feed/ 0 The Future of the Book http://viscomla.com/blog/2010/09/26/the-future-of-the-book/ http://viscomla.com/blog/2010/09/26/the-future-of-the-book/#comments Mon, 27 Sep 2010 05:30:16 +0000 Marco Vides http://viscomla.com/blog/?p=1325 Global design and innovation consultancy IDEO’s vision for the future of the book.

The Future of the Book. from IDEO on Vimeo.

]]> http://viscomla.com/blog/2010/09/26/the-future-of-the-book/feed/ 0 Stop-Motion: Human Pac-Man http://viscomla.com/blog/2010/09/13/stop-motion-human-pac-man/ http://viscomla.com/blog/2010/09/13/stop-motion-human-pac-man/#comments Mon, 13 Sep 2010 15:03:01 +0000 Wally Sabria http://viscomla.com/blog/?p=1323

]]> http://viscomla.com/blog/2010/09/13/stop-motion-human-pac-man/feed/ 1 A Gripping OOH Campaign http://viscomla.com/blog/2010/07/12/a-gripping-ooh-campaign/ http://viscomla.com/blog/2010/07/12/a-gripping-ooh-campaign/#comments Mon, 12 Jul 2010 17:51:36 +0000 Wally Sabria http://viscomla.com/blog/?p=1308 Bates Y&R in Denmark squeezed a big idea onto a big bus for the Copenhagen Zoo. Tell me this isn’t the coolest bus wrap you’ve ever seen…!

]]> http://viscomla.com/blog/2010/07/12/a-gripping-ooh-campaign/feed/ 0 On the Fast Lane to Consumer Engagement http://viscomla.com/blog/2010/07/12/on-the-fast-lane-to-consumer-engagement/ http://viscomla.com/blog/2010/07/12/on-the-fast-lane-to-consumer-engagement/#comments Mon, 12 Jul 2010 17:44:23 +0000 Wally Sabria http://viscomla.com/blog/?p=1305 You may remember the Fun Theory musical staircase Volkswagen put together last year. Well the campaign continues, this time with funner way to go “down” a staircase. Hats off the euro creatives that put this one together! A truly interactive experience.

]]> http://viscomla.com/blog/2010/07/12/on-the-fast-lane-to-consumer-engagement/feed/ 0 Life as Captured by YouTube http://viscomla.com/blog/2010/07/07/life-as-captured-by-youtube/ http://viscomla.com/blog/2010/07/07/life-as-captured-by-youtube/#comments Thu, 08 Jul 2010 02:20:40 +0000 Wally Sabria http://viscomla.com/blog/?p=1297

It’s a new documentary, a video time capsule, a social media filmmaking experiment. Life in a Day is YouTube’s newest digital video project that pairs Ridley Scott (producer), Kevin MacDonald (director), and YouTube users everywhere (cinematographers) to document the 24th of July, 2010. What will that day look like?

That feels kinda apocalyptic, but it is certainly a cool idea!

]]> http://viscomla.com/blog/2010/07/07/life-as-captured-by-youtube/feed/ 0 AT-AT day afternoon http://viscomla.com/blog/2010/07/03/at-at-day-afternoon/ http://viscomla.com/blog/2010/07/03/at-at-day-afternoon/#comments Sun, 04 Jul 2010 01:56:58 +0000 Wally Sabria http://viscomla.com/blog/?p=1293 Sit back and enjoy this one!

]]> http://viscomla.com/blog/2010/07/03/at-at-day-afternoon/feed/ 0 Street Art http://viscomla.com/blog/2010/06/23/street-art/ http://viscomla.com/blog/2010/06/23/street-art/#comments Wed, 23 Jun 2010 23:43:41 +0000 Kim Hoang http://viscomla.com/blog/?p=1267

The Museum of London’s new iPhone app, StreetMuseum, lets you see London in a whole new way. Just hold your camera up and an overlay of an historic image from the museum’s extensive collection of paintings and photography appears in view. Groovy, baby!

]]> http://viscomla.com/blog/2010/06/23/street-art/feed/ 0 Hey Mr. DJ… http://viscomla.com/blog/2010/06/22/hey-mr-dj/ http://viscomla.com/blog/2010/06/22/hey-mr-dj/#comments Tue, 22 Jun 2010 15:07:05 +0000 Wally Sabria http://viscomla.com/blog/?p=1264 My favorite iPad app so far:

]]> http://viscomla.com/blog/2010/06/22/hey-mr-dj/feed/ 0 Lyrics and Type http://viscomla.com/blog/2010/05/06/lyrics-and-type/ http://viscomla.com/blog/2010/05/06/lyrics-and-type/#comments Thu, 06 May 2010 18:44:42 +0000 Kim Hoang http://viscomla.com/blog/?p=1226

Check out these handmade, illuatrated posters from the recent London screenprint exhibit, Lyrics and Type.

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