Archived entries for Outside the Box

A Gripping OOH Campaign

Bates Y&R in Denmark squeezed a big idea onto a big bus for the Copenhagen Zoo. Tell me this isn’t the coolest bus wrap you’ve ever seen…!

On the Fast Lane to Consumer Engagement

You may remember the Fun Theory musical staircase Volkswagen put together last year. Well the campaign continues, this time with funner way to go “down” a staircase. Hats off the euro creatives that put this one together! A truly interactive experience.

Life as Captured by YouTube

It’s a new documentary, a video time capsule, a social media filmmaking experiment. Life in a Day is YouTube’s newest digital video project that pairs Ridley Scott (producer), Kevin MacDonald (director), and YouTube users everywhere (cinematographers) to document the 24th of July, 2010. What will that day look like?

That feels kinda apocalyptic, but it is certainly a cool idea!

AT-AT day afternoon

Sit back and enjoy this one!

Street Art

The Museum of London’s new iPhone app, StreetMuseum, lets you see London in a whole new way. Just hold your camera up and an overlay of an historic image from the museum’s extensive collection of paintings and photography appears in view. Groovy, baby!

Hey Mr. DJ…

My favorite iPad app so far:

Lyrics and Type

Check out these handmade, illuatrated posters from the recent London screenprint exhibit, Lyrics and Type.

The Sandpit

This video captures New York through a time lapse and tilt shift camera effects giving the entire video a miniature toy like feel.

I’m Walking on…

I recently noticed some kids sporting those cool sneakers that lit up as they ran around the house and thought to myself how much I would have enjoyed those shoes when I was their age…well, if you’re an adult like me and want in on some of that fun now, for $2,495 you can enjoy the same (almost) experience with Jimmy Choo ‘Zappa’ Sandals–though they’re probably much harder to run around in. Combining fashion and technology, the batteries in these eye-catching illuminated paltforms will last for about 100 hours of continuous use. See more images here.

The New Digital Magazine

A great partnership between Adobe and Wired (two of my favorite things) marks the beginning of a new era of digital magazine design. (Goosebumps!)



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