On my way home I saw a sign that said “Watch for Children.”
I said, “That sounds like a fair trade.”

- Demetri Martin

Seeing how this is my second entry to feature a “butt hole” of some sort, I’ll keep this short. 

You’ve probably spent a good portion of your life looking for them, deciphering them, and even cursing at them. No, I’m not talking about your roomate, I’m talking about road signs.

Road signs do one crucial thing: relay information. And all though that seems like a simple task, as designers we often get caught up in sparkling doo-dads because they provide instant visual gratification.

Communication is fundamental to graphic design. Don’t be a butt hole, make your graphics communicate.

And thank your lucky stars you don’t live in this city.